![](https://cdn.myportfolio.com/b84c1615-fe43-4a54-9ea9-afc36aa13c0e/c3622a50-bd2a-46a4-b12d-4271a1b958a7_rw_1920.jpg?h=9e4828e7ab77ad03cef6a1f9ff6875f4)
In collaboration with Welovefine and the Hasbro property, My Little Pony: Friendship is Magic I was tasked to create multiple groups to satisfy the meteoric rising popularity of this property. Here is a selection of designs created with different art direction but aligned with the property style guidelines.
![](https://cdn.myportfolio.com/b84c1615-fe43-4a54-9ea9-afc36aa13c0e/f5effcb5-524b-4ca6-b32f-d30dff118d0d_rw_1920.jpg?h=6b87cef5128f30142d38da2ab7a6c2d7)
![](https://cdn.myportfolio.com/b84c1615-fe43-4a54-9ea9-afc36aa13c0e/bc43a30e-43dd-448f-aac4-cfbcd5bd965d_rw_1920.jpg?h=d1195b5e53cab253368d56ea5675ba44)
Pieces were timely created to meet trends and popular memes.
![](https://cdn.myportfolio.com/b84c1615-fe43-4a54-9ea9-afc36aa13c0e/080962fb-3d47-4647-a443-e8875150344e_rw_1920.jpg?h=032ce909f03def8c4d67dab1f7cd849e)
![](https://cdn.myportfolio.com/b84c1615-fe43-4a54-9ea9-afc36aa13c0e/91730000-b058-4c2a-a306-3e4ea2a52f61_rw_1920.jpg?h=c09d1854264589a84ab976f96b82e5c9)
![](https://cdn.myportfolio.com/b84c1615-fe43-4a54-9ea9-afc36aa13c0e/a5629f8d-6bde-4738-885d-d842f4adc078_rw_1920.jpg?h=50bcbd38722d769bab3b5d8a4fabe27e)
![](https://cdn.myportfolio.com/b84c1615-fe43-4a54-9ea9-afc36aa13c0e/f1138da1-1905-43c8-90dd-7b2dcabf2305_rw_1920.jpg?h=c1b97544d0273fb1969ea7ebb2c25664)